Janie Sanchez

Hi there, I’m Janie, a design strategist turning complexity into clarity for people, teams, and futures.

Currently designing at Vanguard to help make financial goals feel actionable.

Wondering about the red underline? Ask me about it in computer class.

reach out: hello@janiesanchez.com

03. Bliss Note

Soft + delightfully surreal audio experiences to feel a little bit more okay.

Sleep: pov, you’re a possum + it’s time to hibernate

Bliss Note

The challenge / People don’t always want wellness tools—they want to feel better. Younger audiences increasingly seek emotional support through digital formats that blend entertainment, imagination, and support.

My Role / I created, wrote, and voiced Bliss Note—a surreal, audio-first mindfulness series designed to feel more like soft entertainment than self-help.

Early listener feedback pointed to improved mood, relaxation, and emotional connection.

Industry + Social Trends

As young adults face rising mental health challenges, they’re turning to alternate sources for for care.

@afffirmations
957K followers

Young adults are struggling and seeking new forms of support

Young adults are facing rising rates of anxiety, depression, and loneliness—and turning to digital platforms for relief and connection.

Wellness is blending with entertainment

ounger generations embrace content that normalizes vulnerability, humor, and care, often favoring formats that feel emotionally authentic.

Audio is emerging as a soft-tech solution

From sleep podcasts to ambient roleplays, audio-first experiences offer low-pressure, emotionally resonant ways to feel better.

Opportunity for differentiation

Mindfulness could be reimagined via creative authenticity, cultural fluency, and emotionally relevant humor—delivered via contemporary, imaginative storytelling.

Human elements are especially positioned to foster emotional intimacy and trust—qualities that younger generations deeply value.

Bliss Note experience pillars:

  • Perceptive + Human: Scripts grounded in real human presence, cultural nuance, and gentle humor.
  • Otherworldly: Soft, dreamy, and gently surreal—like stepping into a parallel sunny universe.
  • Contemporary: Audio-first and short-form, designed for today’s lifestyle habits and routines like commuting, queueing, and getting ready.

Soundscape categories

Mindfulness meets creative whimsy through four signature audio genres, each crafted to feel personal, playful, and grounding.

Bestie

Wholesome friendly moments that offer comfort, validation, and soft support.

ASMR

Sensory-rich audio designed to relax, focus, and spark gentle joy.

Sleep

Soothing dreamscapes and stories to ease listeners into rest.

Calm

Imaginative, fun guided meditations for emotional grounding.

In the future,
everyone will
be blissful for
15 minutes

Did you see the hydrangeas?

Little puffs of light purple

Like tiny, quiet, soft fireworks

What’s nature so excited about?

It’s so expressive, this big orchestra

Bees dancing, volcanos erupting

Just for you

Early validation

Early qualitative feedback pointed to improved mood and relaxation, with users often praising the vividness of imagery and wholesome narratives.

Next: Expansion + streamlining processes

Listeners voice a desire for additional platforms (e.g., TikTok), which would expand exposure and audience reach.

The human element makes this a time-intensive series, however. There is an opportunity to optimize processes to ensure sustainable growth and scalability.

Janie Sanchez

About

03. Bliss Note

Soft + delightfully surreal audio experiences to feel a little bit more okay.

Sleep: pov, you’re a possum + it’s time to hibernate

Bliss Note

The challenge / People don’t always want wellness tools—they want to feel better. Younger audiences increasingly seek emotional support through digital formats that blend entertainment, imagination, and support.

My Role / I created, wrote, and voiced Bliss Note—a surreal, audio-first mindfulness series designed to feel more like soft entertainment than self-help.

Early listener feedback pointed to improved mood, relaxation, and emotional connection.

Industry + Social Trends

As young adults face rising mental health challenges, they’re turning to alternate sources for for care.

@afffirmations
957K followers

Young adults are struggling and seeking new forms of support

Young adults are facing rising rates of anxiety, depression, and loneliness—and turning to digital platforms for relief and connection.

Wellness is blending with entertainment

ounger generations embrace content that normalizes vulnerability, humor, and care, often favoring formats that feel emotionally authentic.

Audio is emerging as a soft-tech solution

From sleep podcasts to ambient roleplays, audio-first experiences offer low-pressure, emotionally resonant ways to feel better.

Opportunity for differentiation

Mindfulness could be reimagined via creative authenticity, cultural fluency, and emotionally relevant humor—delivered via contemporary, imaginative storytelling.

Human elements are especially positioned to foster emotional intimacy and trust—qualities that younger generations deeply value.

Bliss Note experience pillars:

  • Perceptive + Human: Scripts grounded in real human presence, cultural nuance, and gentle humor.
  • Otherworldly: Soft, dreamy, and gently surreal—like stepping into a parallel sunny universe.
  • Contemporary: Audio-first and short-form, designed for today’s lifestyle habits and routines like commuting, queueing, and getting ready.

Soundscape categories

Mindfulness meets creative whimsy through four signature audio genres, each crafted to feel personal, playful, and grounding.

Bestie

Wholesome friendly moments that offer comfort, validation, and soft support.

ASMR

Sensory-rich audio designed to relax, focus, and spark gentle joy.

Sleep

Soothing dream-scapes and stories
to ease listeners
into rest.

Calm

Fun, gentle guided soundscapes and meditations to enhance mindfulness.

In the future, everyone will
be blissful for 15 minutes

Did you see the hydrangeas?

Little puffs of light purple

Like tiny, quiet, soft fireworks

What’s nature so excited about?

It’s so expressive, this big orchestra

Bees dancing, volcanos erupting

Just for you

Early validation

Early qualitative feedback pointed to improved mood and relaxation, with users often praising the vividness of imagery and wholesome narratives.

Next: Expansion + streamlining processes

Listeners voice a desire for additional platforms, which would expand exposure and audience reach.

The human element makes this a time-intensive series—There is an opportunity to optimize processes to ensure sustainable growth and scalebility.

Janie Sanchez

About

Hi there, I’m Janie, a design strategist turning complexity into clarity for people, teams, and futures.

Currently designing at Vanguard to help make financial goals feel actionable.

Wondering about the red underline? Ask me about it in computer class.

reach out: hello@janiesanchez.com

Hi there, I’m Janie, a design strategist turning complexity into clarity for people, teams, and futures.

Currently designing at Vanguard to help make financial goals feel actionable.

Wondering about the red underline? Ask me about it in computer class.

reach out: hello@janiesanchez.com

03. Bliss Note

Soft + delightfully surreal audio experiences to feel a little bit more okay.

Sleep: pov, you’re a possum + it’s time to hibernate

Bliss Note

The challenge / People don’t always want wellness tools—they want to feel better. Younger audiences increasingly seek emotional support through digital formats that blend entertainment, imagination, and support.

My Role / I created, wrote, and voiced Bliss Note—a surreal, audio-first mindfulness series designed to feel more like soft entertainment than self-help.

Early listener feedback pointed to improved mood, relaxation, and emotional connection.

Industry + Social Trends

As young adults face rising mental health challenges, they’re turning to alternate sources for for care.

@afffirmations
957K followers

Young adults are struggling and seeking new forms of support

Young adults are facing rising rates of anxiety, depression, and loneliness—and turning to digital platforms for relief and connection.

Wellness is blending with entertainment

Younger generations embrace content that normalizes vulnerability, humor, and care, often favoring formats that feel emotionally authentic.

Audio is emerging as a soft-tech solution

From sleep podcasts to ambient roleplays, audio-first experiences offer low-pressure, emotionally resonant ways to feel better.

Opportunity for differentiation

Mindfulness could be reimagined via creative authenticity, cultural fluency, and emotionally relevant humor—delivered via contemporary, imaginative storytelling.

Human elements are especially positioned to foster emotional intimacy and trust—qualities that younger generations deeply value.

Bliss Note experience pillars:

  • Perceptive + Human: Scripts grounded in real human presence, cultural nuance, and gentle humor.
  • Otherworldly: Soft, dreamy, and gently surreal—like stepping into a parallel sunny universe.
  • Contemporary: Audio-first and short-form, designed for today’s lifestyle habits and routines like commuting, queueing, and getting ready.

Soundscape categories

Mindfulness meets creative whimsy through four signature audio genres, each crafted to feel personal, playful, and grounding.

Bestie

Wholesome friendly moments that offer comfort, validation, and soft support.

ASMR

Sensory-rich audio designed to relax, focus, and spark gentle joy.

Sleep

Soothing dreamscapes and stories to ease listeners into rest.

Calm

Imaginative, fun guided meditations for emotional grounding.

In the future, everyone will be blissful for 15 minutes

Did you see the hydrangeas?

Little puffs of light purple

Like tiny, quiet, soft fireworks

What’s nature so excited about?

It’s so expressive, this big orchestra

Bees dancing, volcanos erupting

Just for you

Early validation

Early qualitative feedback pointed to improved mood and relaxation, with users often praising the vividness of imagery and wholesome narratives.

Next: Expansion + streamlining processes

Listeners voice a desire for additional platforms (e.g., TikTok), which would expand exposure and audience reach.

The human element makes this a time-intensive series, however. There is an opportunity to optimize processes to ensure sustainable growth and scalability.